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In the past few years, the significance of AR apps in the real estate market has grown to unprecedented heights. Major real estate vendors in the US, UK have already adopted augmented reality as their choice of technology to showcase and boost their business.For instance, Realtor has deployed a feature named Street Peek for their…

Augmented reality apps for tourism industry have drastically altered the way travellers see the world by dramatically altering their perception of a region. Gone are the days when one had to manually ask people to find a route and seek a tourist guide’s help or depend on pocket books to know the rich heritage of…

How AR Can Alter the Future of Marketing? In a highly competitive environment, brands are always expected to do something out-of-the-box to grab the attention of their potential customers. While they have all tried and tested different methods, AR or Augmented Reality is something they all need to look forward to. Why is AR the…

Augmented Reality is the integration of digital information with the user’s environment in real time. Over the past few decades, this artificial view of the physical world – known as Augmented Reality, matured from a scientist’s plaything to a part of daily life. Augmented reality is defined as a composite or false view of the world…